OOH / Integrated Campaign · 2025
First Women-only Navigational Rally in the Middle East
Jameel Motorsport
Global media campaign for Rally Jameel, the Middle East’s first women-only navigational rally, with an identity inspired by the 2025 route from Petra through Saudi Arabia.
Project details
ClientJameel Motorsport
AgencyServiceplan Arabia →
CountrySaudi Arabia
Year2025
IndustryAutomotive / Motorsport
CategoryOOH / Women Empowerment